Galaxy – “Accidental Renaissance” – (print) Ireland

Accidental renaissance, meet exquisite chocolate. BBDO Dublin figures that “to taste Galaxy is to transcend the humdrum, and escape to a world of pure rapture. It’s better described with pictures than with words.”

Hence the “Accidental Renaissance”. Moments of everyday 21st-century dreary life, but with a dramatic look of old Dutch masters,

To achieve the correct look, the team worked with renowned Dutch fine art photographer – Gemmy Woud-Binnendijk – to create a series of images that depict contemporary life in all the sumptuous luxury of both renaissance paintings and Galaxy chocolate. Galaxy, take me away, I say – with a nod to Calgon. These artsy outdoor posters will stand out in the bus stops and shopping areas.